Harpseals.org seeks to bring about a permanent end to the massacres of harp seals in Canada . We are utilizing mass media and grassroots activism to raise awareness about the continued killing of the seals in Canada and are promoting a boycott of Canadian seafood to pressure the sealers (who are fishermen) to call for an end to the killing. Harpseals.org is focusing on the power that Americans have to stop this slaughter because Americans buy about 70% of Canadian seafood exports. Harpseals.org is working to spread the message about the Canadian seafood boycott through mass media advertising, such as billboards, radio and television commercials, and print ads and through grassroots outreach, including leafletting, tabling, speaking engagements, and demonstrations. We also seek to educate the public and raise funds through special events that generate media attention. We welcome volunteers of all ages with all kinds of skills and interests and creative ideas.
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